Data-Led Blog Redesign

Redesigned ExtraHop’s high traffic blog using insights from Hotjar and Parsely to address user behavior and improve engagement. Rebuilt the hub and content pages to support skimming, introducing features like TL;DR summaries and point of interest highlights to surface key information quickly. Pushed the visual direction to feel more engaging, bringing video to the blog homepage to add dynamic interest and create a more immersive learning experience.